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Practical SEO guides for business owners, from the work we do every day.
SEO Pricing Explained: What SEO Services Should Actually Cost
What SEO actually costs in 2026: typical price ranges, the four pricing models, what a legitimate monthly plan must include, and why suspiciously cheap SEO is the most expensive kind.
By Ardeshir Kohnouri ·
How to Write Service Pages That Rank (and Convert)
Learn the structure, copywriting rules, and on-page SEO that make service pages rank in Google and turn visitors into booked leads.
By Ardeshir Kohnouri ·
Schema Markup for Small Business Websites: A Plain-English Guide
What schema markup actually does, which types matter for small business sites, and how to add it without hiring a developer. No jargon.
By Ardeshir Kohnouri ·
How to Redesign Your Website Without Losing Your Google Rankings
Learn the exact steps to redesign your website while protecting your Google rankings, including redirects, SEO audits, and post-launch monitoring.
By Ardeshir Kohnouri ·
About our SEO guides
Practical SEO for business owners who want durable organic growth without the jargon: technical foundations, content that answers real buyer questions, schema markup, and the new frontier: showing up when ChatGPT, Perplexity, and Google's AI Overviews recommend businesses. We publish what we practice on this very site.
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