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Marketing Strategy articles
Practical Marketing Strategy guides for business owners, from the work we do every day.
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How to Set a Small Business Marketing Budget
Learn how to set a realistic small business marketing budget, how much of revenue to spend, and how to split it across SEO, ads, and website costs.
By Ardeshir Kohnouri ·
Auto Body Shop SEO and Google Ads That Work
Auto body shops win more customers by pairing local SEO and Google Business Profile work with Google Ads and Local Services Ads campaigns that convert.
By Ardeshir Kohnouri ·
Facebook Ads for Restaurants: A Practical Playbook
A practical guide to Facebook Ads for restaurants covering budgets, objectives, targeting, creative, and the metrics that actually predict more diners.
By Ardeshir Kohnouri ·
About our Marketing Strategy guides
Bigger-picture guides for owners deciding where the next marketing dollar goes: budgets, channel selection, seasonal planning, retargeting, and the honest math behind what a lead should cost, written by an agency that would rather tell you not to spend than waste your budget.
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